Topos’ recommended approach is the leading strategy for anti-privatization advocates, resulting in scores of wins. Our investigation determined that the existing cultural common sense advantages those who seek to expand privatization of public services and structures. The CCS says: Private companies have to be efficient and innovative to survive, while governments are inefficient and waste […]
Topos’ new mental model for how the economy actually works, is providing advocates with the tool they need to win progressive economic policies. While Americans reject the phrase “trickle-down economics,” our research shows the way they think about the flow of money in the economy has continued to reflect that supply-side model: People with money […]
Determining how new ideas hold up in public discourse.
Measuring whether ideas last.
Quantifying what can be, rather than simply reporting what is.
The ultimate test—can a concept be embraced and passed along?
Identifying dominant frames and missing ideas in public discourse.
Eliciting how people think, not just what they know.
Authentic conversations where people live, work and play.
As daunting as the challenges are, committed communicators across the country are working hard to address racism in order to create progress. A number of researchers, scholars and practitioners around the country have done great work identifying helpful strategies for different objectives. To this body of work, Topos is adding two additional research-based approaches designed […]
An interesting tweet caught our attention: “If we view ourselves as besieged victims who need to go into hiding, then we will cultivate fear and hoarding. If we view ourselves as a community working hard to protect the most vulnerable among us, then we will cultivate courage and helping. Mindset matters.” This perspective strikes us […]
