Changing the Frame

Citizenship and Good Governance

Over the course of several years, the Topos principals conducted a multi-year, multi-method project – commissioned by organizations such as Demos – focusing on the public sector’s role in promoting wellbeing and prosperity.  The project investigated Americans’ “default” thinking about the topic, and led to tested new communications strategies.

In the following short film, policy advocates from around the country discuss what happens when they have a new way of framing what the government does:

[youtube]http://www.youtube.com/watch?v=AUd3wPoAfvI[/youtube]